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Why I Subscribe to Blogs

I have recently subscribed to a new blog, Invincible Summer from lovely YA writer Hannah Moskowitz.  This may not seem like a big deal, but it’s actually the first new blog I’ve subscribed to in a year.

So why did I subscribe to it?  Did I stumble upon it on Google?  Find a link on a bookmarking site like reddit or delicio.us?  No.  I kept running into links on other sites and blogs.  Took part in some conversations on Absolute Write.  After about the fiftieth link on blogs to which I am already subscribed, I stopped by and read the first ten posts on the blog.  Several of them were exactly the sort of thing Ilook for on a writing blog, and so I copied the url into my googlereader.  Now, I’ve done similar things with other blogs, but I ended up not subscribing.  Here are the five most common reasons I subscribe to a blog, and the five most common reasons why I do not:

Why? (In no particular order:)

1.  Links from blogs I already follow.  The more the better.  They tell me that there is a consistent pattern of valued and valuable content.  These can be posts about the link only, or they can be round-ups.  If I start to recognize your name on a round-up post, I am very likely to give your blog itself a look.

2.  Meeting the blogger in a community setting, such as a forum for writers.  My top forum for finding good blogs?  Absolute Write.

3.  I buy one of the bloggers books and like it.  if I like your book, then I have a reason as a reader to look you up.  If I like your blog, it’s because I enjoy it as a writer, as well.

4.  I see one of your books on Amazon or Wikipedia.  These are the places I go when someone recs a book to me.

5.  Guest posts on blogs I read.  These are fantastic advertisements for your own blog.  They mean someone I trust likes what you have to say, and they are a good sample of what I expect to find on your blog.

Why not?

1.  I go to your blog and I see advertisements.  If I get to the point where I’m reading through your recent posts to see if there’s a pattern of value, I don’t want to see adverts for your books.  I don’t want to see contests, or giveaways.  All of these things are fine.  But they are not what attracts people to a good blog.  A good blog gives something to the reader, it does not only solicit money for the writer.

2.  I go to your blog and all I see is pictures of your cats, covered in bacon or otherwise.  I am not looking for cat blogs.  I am looking for writer and/or writing blogs.  If you want to occasionally post pictures of your cats or of sunsets, or of your cute little kid, that’s fine.  But it’s a grace note, something you can foist off on me as content once I am engaged and interested.  John Scalzi likes to post amateur photos of sunsets, and they are very pretty.  I like them.  But they are not why I read his blog.

3.  If there have not been any posts for over two months.  I don’t think I need to explain.

4.  If the posting schedule is inconsistent.  This is not a big loser.  It’s why people invented blog readers, so I don’t have to check every day to see if a bloggers has dug up and displayed some nugget of wisdom for me.  It’s a small issue, but consistent posting does tell me that this blog is likely to survive long enough to be worth my inital investment.  (I am also a hypocrite for saying this, since I have updated irregularly of late.)

5.  Boring stuff/stuff I have seen before.  This is tougher.  These sort of posts will attract blogging newbies, because they have not seen all the other examples out there.  But the best blogs provide something new, something you can’t get elsewhere easily.  After the thirtieth generic query advice post, they all start to seem the same.  If they are well-written, I will forgive you.

So, here is the conclusion.  I want good content on a consistent basis.  I understand that promotional posts will pick up when a book release is imminent.  I understand tha real life gets in the way.  But if your entire blog morphs into promotion when a book is coming out, or you suddenly veer into all extras about your cats and kids, then I am likely to not subscribe, or else to drop my subscription if I already have one.

 
3 Comments

Posted by on January 5, 2011 in atsiko, Authors, Blogging, How To, Ideas, Rants

 

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Who Are We Blogging For?

I just finished reading a fantastic post on how the Internet is affecting YA literature.  It was written by the wonderful Hannah Moskowitz over on her blog “Invincible Summer”—which I have only read about two posts on.  And that has clearly been my mistake. ;)

The gist of the post is that we writers, or at least those of us with a significant investment in the authosphere, have moved away from writing for readers, and fallen into the trap of writing for writers.  As someone whose first significant strides in writing came from the poet’s perspective, I can tell you that one of the greatest criticisms I have ever heard about the poetry community is that poetry is no longer written for everyone, but only for other poets, who have the knowledge, background, and exposure to appreciate the currently popular poems.

We do not want this happening to fiction.  We do not want to become a community of people writing only for each other, having lost track of the true purpose of our craft.  It’s all good and well to learn and discuss trends, and clichés, and how “proper” books should  be written.   But we can’t lose site of who we’re writing these books for.

I’m going to ask you now to follow the above link, so that I don’t have to repeat everything Hannah has already so elegantly articulated…

Okay, here goes.  I completely agree with Hannah that the YA writing community has moved in the direction she describes.  It has not completely lost itself, but it hasn’t stayed completely true to its mission either.  And the horrible, terrible, throw up a little in your mouth truth is…  The entire authosphere, the entire online writing community, is falling into this trap.  I see signs of it everywhere.  Writers blog for other writers, sink their valuable writing time into maintaining their status among online peers.

Part of this can be laid at the feet of the aspiring writers who have infiltrated and conquered the author community.  Everywhere, we are encouraged to start blogging, to build platforms, to make connections on Facebook and Twitter, and other blogs.  But we haven’t published anything.  What can we say to readers, who haven’t read us because we’ve given them nothing to read?

And so we build a community amongst ourselves, aimed towards our goals.  We share info, support each other, and work to build up everyone’s careers.  And it’s wonderful!  But it doesn’t really have much to do with our initial reason for joining this community:  to create things for other to enjoy.  Others who do not write, do not know the difference between submitting to an agent or submitting to a publisher, may not be fast friends with every aspiring and published writer on the web.  They do not go to every writing con they can afford, or buy six copies of a book because they want to support their best friend who wrote it.  When we take advice, and suggestions, and encouragement from those just like us, we can easily forget who we’re trying to please. 

Readers matter.  Readers have a voice.  Readers may even use that voice.  In fact, there are innumerable readers taking part in the authosphere as a whole.  But many have neither access to nor interest in the authorial, writerly community with it’s focus on mechanics and mutual support.  They want to hear about new books, win ARCs, make recommendations, and read reviews.  To those of us who are unpublished, these are not relevant to our main goal.  And so we listen more to each other, and less to the readers.  And that’s a dangerous road to take.

 
2 Comments

Posted by on September 30, 2010 in atsiko, Authors, Blogging, Books, Fans, Writing, YA Fiction

 

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